Heath Diesel Power (hDP) currently sales the most cost-effective diesel truck performance and towing packages on the internet. Their market efforts are focused on enhancements and modifications that give their customers the highest performance available while maintaining the original factory engine and transmission combination.

Challenge

• Initially Heath Diesel Power was a small business in Eastern Washington that produced a limited variety of hDP proprietary products. Their market was limited to word of mouth and links on other company's websites.
• As the overall market expanded, it inevitably evolved beyond hDP's advertising capabilities. Heath Diesel was starting to realize that a growing market share was just beyond its grasp.

Solution

• Arestia Design Studios initially developed a strong identity stimulating customer recognition of the Heath Diesel line of products.
• Arestia then designed a robust and scalable web site for Heath Diesel (HeathDiesel.com), designed to allow hDP an easy interface to manage their web content, product images, and pricing.
• The hDP website currently consists of over 950 pages that are fully interactive, includes a full featured and secure shopping cart integration, customer review and feedback capability, technical document download, product photo galleries, and a complete content management system.
• Arestia then entered into a joint venture agreement with hDP to provide full product packaging and successful site and product advertising. With Arestia's effective Search Engine optimization, Heath Diesel Power's website has risen to the top of the most popular Internet Search Engine queries.

Review the Heath Diesel Power Website and Envision What We Could Do for You